Adventures in Card-Making

Why do some cards look better in person?

Dear Fellow Crafters,

Have you ever noticed that after you’ve made a card and are describing either your technique or colors used or even the images, that people say to you “just let me see it!”

Greeting cards are visual “treats’ for our eyes. Crafters appreciate the ribbon, glitter, embellishments far more than “regular” people. We see possibilities and think we can make something similar.

My husband has a hard picking out greeting cards for me. He says it’s not the sentiments (although some are what drives his purchase) that he looks for. He says that he is on the look out for those cards that I can get inspirations from – the ones that I can make. “Put that in your sample bin.” he’ll say after I have admired the card and thanked him. He knows he bought a winner.

Some cards can be photographed and put on face book or Pinterest and you can’t quite make out all of the details. Sometimes its the lighting or the position of the card. My brother once worked as a photographer for Ethan Allen Furniture Stores. He told me that the merchandisers went to great length to make the furniture arrangements appealing. They added slip covers, bowls of fruit and books to tables. They even set tables with glistening silverware.

When showcasing you cards, take a moment to visualize how your masterpiece looks to others. The smallest embellishment can make all the difference.

‘Til next time,